Don't waste money on ThreatMetrix's pricey add-ons

ThreatMetrix provides device data, but accessing additional features requires purchasing additional solutions. In contrast, SEON offers a comprehensive solution designed to prevent fraud before it occurs.

Prevents fraud without impacting customers' user experience
Whitebox machine learning empowers decisions with actionable insights
Industry-leading device intelligence data to strengthen fraud detection capabilities

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See how we compare side-by-side

LexisNexis ThreatMetrix

Real-time data

Immediate, up-to-date reliable data

"Near real-time" data

Machine learning

Whitebox rules engine with human-readable reasoning, Blackbox machine learning

Whitebox and Blackbox

Consortium data

In-house collected data for improved accuracy and speed

Consortium customer data combined with public records data

Digital and social media checks

250+ unique checks

0 checks

Complete platform

End-to-end platform for complete protection

Digital identity platform

loved by 5,000 global brands

Best Fraud Detection Solution on G2

G2 takes pride in showing unbiased reviews on user satisfaction, not allowing paid placements in their ratings, rankings, or reports.

Scoring the highest in every metric with over 300 reviews, SEON is the market leader and G2’s best Fraud Detection Solution.

SEON Offers Transparent Fraud Insights

While ThreatMetrix utilizes machine learning, they employ black-box models, which makes it challenging to understand the impact of fraud on your business as they do not provide insights or explanations. In contrast, SEON employs white-box models, allowing for immediate adaptation to your business needs and delivering clear and concise insights.

Actionable Insights

Creates human-readable rules that explain why a transaction is considered suspicious or fraudulent.

Customizable Rules

Optimize risk decision-making accuracy by personalizing risk scoring, formulating and deploying suggested AI-driven rules.

Why settle for limited device analysis?

The complete anti-fraud platform

SEON was purpose-built as a comprehensive solution, offering phone, IP, and email lookups, device intelligence, and AML screening, ensuring that you won’t need to invest in additional platforms to gain a deeper understanding of your customer.

Accurate in-house data

While ThreatMetrix partly relies on consortium data collected from other companies' fraud incidents, which may not align with your specific context, SEON gathers data internally. By not relying on shared data, SEON ensures accurate and customized fraud detection tailored to your needs.

Real-time verification

Unlike ThreatMetrix which claims to offer 'near' real-time capabilities, SEON goes further by conducting email and phone analysis across 90+ digital and social channels removing ambiguity and sharpenining risk decision-making in real-time.

$200+ billion

saved from fraudsters

1+ billion

transactions reviewed

5,000+

customers

Start Fighting Fraud Today

Book a quick call with us to learn how SEON can help you stop fake users, fraudulent signups, and risky transactions.

Free consultation, zero commitment
30 minutes with our fraud expert
Tailored answers on how SEON can solve your fraud problems
Bonus: Try SEON for free for 30 days after the call!

4.7

4.9

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Frequently Asked Questions

Services

How does SEON identify fraudulent activity?

SEON identifies fraud by enriching data based on users’ email, IP, phone number, and location and by harnessing device fingerprinting, machine learning, and predictive scoring.

What makes SEON unique?

Everyone has a digital footprint – email addresses and phone numbers are like digital passports, building a history as people use them around the web.

SEON uncovers this digital footprint to confirm if your customers are real people. Fraudsters cannot convincingly imitate a good user’s digital footprint – and even if they try, such efforts don’t scale.

SEON is the next generation of fraud prevention, utilizing social and digital signals and the speed of machine learning. Cut back on manual review or accelerate your internal processes drastically thanks to hundreds of data points, our powerful machine learning and our fraud-fighting experience.

Does SEON help scammed individuals?

No, we do not work with scammed individuals. SEON is a fraud prevention tool offered to companies and other organizations that need help to reduce the costs and resources lost to fraudulent activities.

Does SEON provide ID verification?

SEON does not provide ID document verification, but it can contribute to filtering out fraudulent users before expensive KYC and ID verification.

Integration and Coverage

Does SEON offer services worldwide?

Yes, we offer our services worldwide. Check out some of the 5000+ global brands that work with us.

What industries do SEON work with?

SEON can help any company that faces fraud, no matter the industry. Among the most popular industries where our customers operate are:

Banking, Neobanks & Insurance
iGaming & Gambling
Online Lending
Ecommerce
Travel & Ticketing
BNPL (Buy Now Pay Later)
Payment Gateways
Crypto & Trading

Is SEON compliant from a data sharing perspective?

Yes, we have taken all the steps necessary to remain compliant, including:

Fraud prevention is a legal basis for processing data under the GDPR.
Our EU infrastructure: servers, databases are based in the EU (Dublin, Ireland) on AWS – if you need a certificate from them, we can provide that for you as well.
Access to our production database is tightly controlled and secured through dedicated, whitelisted VPN and encrypted keys.
SEON's standard agreement includes taking responsibility for data privacy.
We have an appointed Data Protection Officer.
We are registered as a data processor at the Hungarian National Authority for Data Protection.

For more details, please check out our blog post about data compliance.

Our compliance efforts are not focused only on Europe but on every highly regulated region where our customers operate, including Latin America and Southeast Asia.

Does SEON offer chargeback guarantee?

No. We work with a microtransaction model, because we believe this is the only option that does not result in a conflict of interest between you and us. With the chargeback guarantee model, you have no control over your risks. Fraud prevention vendors who offer chargeback guarantees tend to decline even low-risk transactions – just to protect themselves from having to pay up, so they’re on the safe side. The result? You can end up potentially losing good customers and profit. At SEON, we help you monitor each transaction for a very low unit price – this way, you can automate who you'll block or allow to purchase based on your risk appetite. Read our in-depth comparison of these pricing models in our blog post here.

How do I set up SEON?

You can start using SEON right away through our Admin Panel or our Chrome extension. Sign up here to get started.

To get the best results, easily set up low-code API integrations at multiple touchpoints such as signup, login, payment processing. You can also schedule a kick-off meeting with our team, where we will walk you through the most important features and help you be safer from day one.